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Applied Game Theory... 🀫

Poker and investing can both be viewed as games of consistently making good decisions under conditions of great uncertainty and risk. The very best players do this while being fully present and having a shit-ton of fun! AGT is about taking this same approach to business and life in general, and it relies on understanding and mastering the scientific principles and techniques of rational decision making.

Why I call it "anti-coaching"

You already have a business coach, a therapist, a mindfulness practice, and the appropriate frequency & dosage of psychedelics and shamanic gatherings for your Enneagram type. These are important practices. 


Anti-coaching is for the times you are plateaued, stuck or in crisis, and you need someone who's been there before (many times), who can shake up the game board and show you how to leap to the next level.

The more of the "inner work" you've already done, the shorter and more impactful your sessions with me will be.

Click Here to see if this is a fit for you.

Professional BiO

Rafe’s "anti-coaching" is a unique and a refreshing approach to jump-starting any desired outcome.  He shifts the lens from which you are looking at your situation. As a result, creative solutions naturally emerge from an elevated state of consciousness.

Patty Shull

Fortune 50

Transformational Consultant

Everybody has a superpower. Rafe somehow ended up with the power of transformation.

The more time you spend with Rafe, the better your life will get.

Steven Kotler

NY Times Bestselling Author

The Rise of Superman

The thoughtfulness he brings makes Rafe my go-to for any dilemma or whenever I just need a deep thinker to bounce things off of.​

Annie Duke

Author. Speaker. Decision Strategist

World Series of Poker Champion

Beginning in Silicon Valley in the mid 1990s, Rafe has founded, invested in and advised dozens of startups, including Internet Sports Network, Expert Insight, Full Tilt Poker, Crowdfunder and The Crypto Company. To date, Rafe's companies have generated over $1 Billion in revenue and $450 Million in liquidity to stakeholders.


Rafe's professional innovations include the first-ever index fund for early stage venture capital, "equity investing in people", and the ability to buy public stock with cryptocurrency.

Along the way he's won a World Series of Poker Championship, raised millions of dollars for charitable causes, and was inducted into the Sports Illustrated Roadtrip Hall of Fame.  

Rafe holds a B.S. in Symbolic Systems (Stanford University), M.S. in Computer Science / Artificial Intelligence (Stanford University).


  • Congressional Families Award

  • Cancer Champion Award

  • Aurora Award: Video Production

  • Silver Telly Award: Video Production

Bouncing back from rock bottom...
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Good Decisions vs. Good Outcomes
00:00 / 01:04
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